The San Diego Zoo and San Diego Zoo Safari Park are two of the largest zoos in the world, and home to a combined total of more than 15,000 rare and endangered animals representing more than 750 species and subspecies.
The new logo brings together three animals that are important to the history of the SDZWA and represent its century-long conservation efforts.
Project worked at Pentagram with associate partner Katie Rominger under Michael Bierut direction.